Managing Inter@ctively shows you how to fully engage your employees, business web partners, consultants, customers, and colleagues for more profitable partnerships.

"Finally! A book about the new requirements for communicating effectively in the New Economy. Our interactive world requires you to manage interactively and Mary Boone shows how."

Don Tapscott
co-author of
Digital Capital: Harnessing the
Power of Business Webs

Based on interviews with 85 executives from communications savvy companies like General Electric, Microsoft, IBM, Johnson & Johnson, Managing Inter@ctively helps you discover how to improve your "collaboration quotient."